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10% of every sale goes to the American Red Cross Every order. Every product. Every time.
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We Put Our Money Where Our Mouth Is

Sep 22
2 min read

A lot of brands say they give back. Here's our receipt.

Every month, on the 22nd, $300 leaves our account and goes directly to the American Red Cross in Nu'Jants' name. Recurring. Automatic. No exceptions.

This didn't start as a marketing idea. It started with a fire.

Years ago, our family lost everything to a house fire. No warning. No plan. Just the sudden reality of having nothing. The Red Cross showed up. They covered hotel rooms. Clothes. Food. They didn't ask questions — they just showed up. That kind of help leaves a mark.

When we built Nu'Jants, we knew we wanted to build something that gave back. Not someday. Not when we hit a revenue milestone. Now. So we set up a $300 monthly donation — automatic, in the brand's name — and we've been running it ever since.

What does that mean for you? Every order you place at nujants.net is part of this. Every tee. Every pillow. Every piece of jewelry. You shop, we give. That's the deal — and it runs whether one person orders this month or a thousand.

The American Red Cross provides disaster relief, emergency shelter, blood supply, emergency communication for military families, first aid training, and international humanitarian aid. They are one of the most trusted nonprofits in the country, and they've been showing up for families in crisis for over 140 years.

We're not hiding this in fine print or saving it for a press release. We're putting it in a blog post because customers deserve to know where their money goes. The receipt is real. The commitment is real.

Want the full story behind why we started this? Read Why Nu'Jants Gives Back — The Story Behind Our Red Cross Commitment.

You can also read our original giving announcement on the Nu'Jants Gives page.

Shop nujants.net today. Use code MOM30 for 30% off sitewide. And know that every order you place is part of something bigger than a transaction.

Shop now, pay later with Afterpay, Klarna, or Affirm — available at checkout.

 
 
 

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P.S. The secret word is closer than you think.

Nu'Jants exists to bring bold, affordable style to everyday people — and to give back to the community that made us. From Hampton, VA to everywhere, every order ships with a piece of that mission. 10% of every sale goes to the American Red Cross. Always.

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